Your marketing department.

Without the hire.

A senior marketing team that learns your business and stays. Most of our clients have been with us for more than two years.

Hiring a marketing manager costs you close to $100,000 a year for one person with one set of skills. With Brandspot, you get a strategist, a designer, a writer in both official languages and a developer, for much less.

AI can make the content. It can’t tell you what to make.

Anyone can get a logo, a post or a landing page out of AI in an afternoon. None of it knows your busy season, why quotes stall after the site visit, or what a homeowner needs to see before they pick up the phone. That judgment is what you’re hiring us for.

We use AI for the busywork, like scheduling posts and pulling public research, and only with paid, secure tools. People write your messaging, in both official languages. People design your brand. If you’d rather we skip a tool, we skip it.

What our clients say

Why Brandspot?

  • We stay. Most of our clients have worked with us for more than two years. We know their crews, their busy seasons and their customers, and that's why the work gets better every year. 1

  • We work in both official languages. Our French is written by francophones, not run through a translator.

  • We've done this at scale. Our leadership came up through some of the best-known names in global enterprise technology. Since then, we've rebranded business associations and public affairs firms, and produced English and French video for a Fortune 500 real estate company.

  • We are careful with your information: Our background is in data security, and it shows in how we handle your accounts, files and customer data.

  • Where AI fits. We use AI for busywork like scheduling posts and pulling public research, and only with paid, secure tools. People write your messaging. People design your brand. If you'd rather we didn't use a tool, we don't.

What we take off your plate

We specialize in a suite of services aimed to help you grow your business. Explore our services below to learn more.

Marketing Strategy

Most small businesses don’t need more marketing. They need a plan. We learn how you win work and where leads go quiet, then tell you what to do, what to stop, and what it should bring in.

Full-Service Marketing

Growing a business takes more than scattered efforts. Our full-service marketing unifies your strategy, saves you time, and drives real results—no payroll, no training,
no stress.

Content Marketing

We create content that matches your brand’s voice and tells your story in a way that connects. From SEO-optimized blogs to conversion-driven messaging, we help you engage your audience and get results.

Website Development & Design

Your website should do more than look good—it should convert. We build custom sites that blend branding, UX, and performance to drive action. From WordPress to Brandspot+, we deliver sites that work.

Digital Marketing

Your online presence is your brand’s first and most important impression. We craft digital strategies that drive engagement, increase visibility, and support real growth—customized to your goals and audience.

Product Marketing

We turn ideas into market-ready products with clear strategy and strong execution. From messaging to positioning, we help your audience understand your value—and want what you’re offering.

FAQs

Is it cheaper to hire an agency or a marketing employee?

For most small and mid-sized businesses, an agency costs less. A full-time marketing manager runs close to $100,000 a year with salary and overhead, and you get one person’s skills. Our Full Department plan costs about the same and gives you a strategist, designer, bilingual writer and developer.

What is a fractional marketing team?

It’s an outside team that works as your marketing department, part-time, for a monthly fee. You get senior people without the cost of hiring them. That’s how most of our clients use Brandspot.

How much does a marketing agency cost in Ottawa?

Most Ottawa agencies charge $2,000 to $10,000 a month for ongoing work, or $100 to $200 an hour. Brandspot’s monthly plans run from $2,500 to $8,500, and every plan starts with a $500 Groundwork review.

Who owns the work you create?

You do. Your logo, website, content and ad accounts belong to your business, even if you leave.

How long before I see results?

Ads can bring in leads within weeks. Search rankings and brand recognition usually take three to six months to build. Your Groundwork plan sets out what to expect for your business.

Do you offer marketing in French?

Yes. Our team is fully bilingual, and francophones write our French content from scratch rather than translating it. That matters if you sell in Ottawa-Gatineau, Eastern Ontario or Quebec.

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